200 delegates to attend Swiss advertising summit


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The Swiss Advertiser Association (ASA) will hold an advertising summit on March 21st 2013, which will be attended by advertisers, agencies and media owners.

The theme of the summit will be “The future of marketing - what are the implications for advertisers?” Speakers this year include:
  • Roger de Weck (CEO of SSR) on how Swiss companies operate
  • Sven Reinecke(professor for Strategic Marketing Management at the University of St. Gallen) and Patrick Warnking,( Country Manager at Google) on marketing innovation in the Silicom Valley.

The speeches will be followed by a panel discussion, moderated by Patrik Müller, editor of Der Sonntag.

Each member can send two delegates for free. Visit the ASA website for more information.

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