Norway to hold Great Day of Advertising


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In a typical year, the Norwegian Advertiser Association (ANFO) organises between 15-20 conferences and workshops. ANFO will be holding its flagship event, the Great Day of Advertising (DSAD) on October 15th 2013 in Oslo.

The Great Day of Advertising is considered to be the most important networking opportunity for Norwegian advertisers and the theme of the event will focus on changes faced by marketers and their inspirations. This event typically attracts senior management from the advertiser side, as well as people from ad agencies, media etc. In 2012, the event was attended by approximately 360 people.

Speakers in the last few years have included Paul Kemp-Robertson from Contagious, Byron Sharp from Ehrenberg-Bass Institute/University of South Australia, John Kearon from Brainjuicer, Reinier Evers form Trendwatching, Nick Cooper from Millward Brown, Gerd Leonard from the Futures Agency, Jonathan Mildenhall from Coca Cola, and Alex Schlaubitz from Facebook etc. Norwegian spakers include Jon Fr. Baksås CEO Telenor, Thorkild Nordberg formerly Orkla etc.

This year, speakers will include Sir John Hegarty from BBH, George Bryant from the Brooklyn Brothers and Magnus Scheving founder of Lazytown.

The day will typically have 7 or 8 speeches as well as an awards ceremony – the major award being Best Agency.

For more information, please visit the DSAD website or contact Jan Morten Drange.

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