Global News

Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
16/01/2017

Advertising delivers powerful economic benefits across the EU

New report finds that every Euro spent on advertising powers a seven-fold boost to GDP, encourages innovation, supports employment and helps fund vital services

European advertising industry calls for moratorium on further advertising restrictions to ensure associated hidden costs can be assessed
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13/01/2017

TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising

Industry Self-Regulatory Programme delivers favourable impression and increased trust in interest-based advertising and brands.
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