Global News

Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
26/01/2012

French association welcomes new staff members

The French Advertiser Association (UDA) has welcomed Claudie Voland-Rivet into its team and promoted Laura Boulet as a result of the respective departures of Françoise Renaud (Marketing and Innovation Director) and Anne Chanon (Director of Institutional Relations).
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26/01/2012

Finns hold seminar on Facebook

The Association of Finnish Advertisers (ML) kicked off 2012 with a seminar, entitled “Facebook, the new Internet?”.
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26/01/2012

Israelis hold annual conference

On January 15th, the Israel Marketing Association (IMA) held their annual Conference in Tel-Aviv.
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26/01/2012

WFA to partner with Cannes

Cannes Lions is the best known and most prestigious global celebration of the advertising industry. We are therefore delighted to announce a WFA partnership with Cannes.
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26/01/2012

Global food companies announce reinforced voluntary marketing commitments

Members of the International Food and Beverage Alliance (IFBA), a coalition of major food and non-alcoholic beverage manufacturers, have announced enhancements to the IFBA Global Policy on Advertising and Marketing Communications to Children.
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25/01/2012

EU regulators threaten the fundamentals of the internet ecosystem

Likely to hit advertising revenue, the fuel of the digital economy
Hinder long-term innovation, competitiveness and growth in Europe
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18/01/2012

European Commission holds third OBA Roundtable meeting

Online behavioural advertising (or 'targeted advertising through the placement of cookies online') took centre stage on 18th January as the European Commission hosted the latest meeting of the OBA Roundtable.
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16/01/2012

WFA members reveal search marketing strategies

WFA members reveal search marketing strategies
Big increase in use of search specialists
Mobile and social search still lack dedicated budgets
Strong increase in output-based remuneration
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