Global News

Below are recent news items from WFA's network of advertiser associations and the wider advertising industry. Stay informed by signing up to our monthly global newsletter.
19/03/2015

WFA research identifies Seven Deadly Sins of bad marketing

Social media analysis reveals what really riles consumers
Panel of experts seek to identify solutions
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18/03/2015

WFA reveals ground-breaking research into Africa's marketing challenges

Global brands need to work harder to understand African consumers
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17/03/2015

WFA appoints Barclays marketer, David Wheldon, as new president

New appointments to board include representatives from Deutsche Telekom, Grupo Bimbo, LVMH, Mundipharma, Philips and Shell
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