Below is a list of press releases made public by WFA. For all press enquiries please contact WFA Director of Communications, Will Gilroy.
Research conducted in collaboration with national advertiser associations; respondents were regional and local marketers from brands that spend in excess of US$54b per annum globally
Full results to be released at Global Marketer Week- #GMWKL- in Kuala Lumpur on March 17th
TATA, RBS and Samsung among those to speak at event's first visit to South East Asia
85% of brands consider data privacy to be an integral component of customer trust, not just 'legal compliance'
New policy expands media coverage, covers marketing techniques and aims to harmonize “better-for-you” criteria in local and regional pledges for foods that can be marketed to children