Meeting for global/regional media directors or similar/ The event
Over the course of the past 12 months the industry has seen new ad fraud rings exposed, media agencies investigated by law enforcement, the emergence of fresh brand safety concerns, the implementation of GDPR and associated new world order…
These and other media governance issues directly impact growth and are exactly the issues that the WFA Global Media Charter was designed to respond to.
This session continued with the Media Forum’s focus on identifying real, tangible solutions and insights to address the major threats to growth faced by client-side media leaders.
The meeting took place during Global Marketer Week, the annual event for global marketers.
For more information or questions, please contact Matt Green
- WFA Forum Tokyo Tokyo 2019.05.29 Japan
- Digital Governance Exchange Singapore 2019.06.13 Singapore
- CMO Forum Cannes Cannes 2019.06.20