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Ioana will work with WFA's marketing services team on the delivery of global research and insights to WFA members
Ioana has 12 years of experience working with leading global research companies including Ipsos, GfK and TNS. She recently relocated to Europe after a number of years working with Ipsos in UAE and Vietnam.
In her role at WFA, Ioana will be responsible for key global research projects as well as developing WFA’s database of insights.
She holds a Bachelor’s Degree in Sociology from the University of Bucharest. Ioana is passionate about understanding human behaviours, with a particular focus on cultural diversity. She fuels her curiosity through travel and has the big ambition of visiting every country in the world.
You can reach out to her at firstname.lastname@example.org