
Tokyo, May 15-18, 2018
WFA Global Marketer Week 2018

/ The event
Thank you to the over 700 delegates who joined us in Tokyo for an unmissable four days of inspiration, discovery and learning.
Here’s a recap of what happened during the week.
Video highlights from the week
News from Tokyo






Conference speakers

Sam Ahmed
Global Head Digital & Retail Marketing, Standard Chartered

Chris Baréz-Brown
Speaker, bestselling author and founder, Upping Your Elvis

Masatoshi Ito
Chairman of the Board at Ajinomoto Co, Inc. & JAA President

Younghee Lee
Executive VP, CMO of Samsung Electronics & Head of Global Marketing Mobile Communications Business

Marc Mathieu
CMO, Samsung Electronics America

Go Sohara
Creative Director / Partner, Death of Bad

Roel de Vries
Corporate VP, Global Head of Marketing, Communications and Brand Strategy, Nissan

Yukiko Yamaguchi
CNS, Director, Enterprise Marketing Division, Panasonic

Naomi Yamamoto
Chief Creative Officer, Shiseido Global Headquarter

David Wheldon
WFA President & CMO of RBS

Robert Wong
VP, Google Creative Lab
The conference in photos
The conference in tweets
Other speakers

Stephen Kehoe
Global Chairman, Reputation, Edelman

Paul Kemp-Robertson
Co-founder & Editorial Director, Contagious

Bessie Lee
Founder and CEO, Withinlink

Jon Wilkins
Chairman, Karmarama

Koichi Yamamoto
Executive Creative Director, CDC & Chief Strategy Officer, DBA APAC, Dentsu

Sital Banerjee
Global Head of Media & Marketing Performance Management, Philips

Andrea Bernhardt
Global Comms and Media Director, RB Health

Julie Chan
Global Consumer Engagement Lead, Pfizer

Luis Di Como
EVP Global Media, Unilever

Fiona Lam
Global Director, Media & Digital Communications, Volvo Cars

Spencer Lee
Commercial Director, AirAsia

Kae Ishikawa
Director, UN Women Japan Liaison Office

Jamie Barnard
General Counsel, Global Marketing, Media & eCommerce, Unilever

Matthias Berninger
Vice President Public Affairs, Mars

Phil Myers
Senior Vice President, Global Government Affairs, PepsiCo

Emmanuelle Wargon
Senior Vice President, Corporate Affairs & Business Sustainability Integration, Danone
Save the date for Global Marketer Week 2019!
Global Marketer Week goes to Lisbon from 26-29 March 2019
Contact us at events@wfanet.org if you want to find out more about the next WFA Global Marketer Week and our other events.