Events

Media Forum Shanghai

Meeting for global/regional media directors or similar

/ The event

Representing more than 700 contacts around the world, the Media Forum connects professionals from increasingly diverse roles. In addition to Global Media leads, it’s not uncommon to find programmatic and data specialists within this network, as well as those from the procurement side of the business. More info on the group here.

The topics on the agenda were:

  • Next steps for improving transparency, China
  • Is media ‘advising’ fit for purpose?
  • Know your enemy: understanding ad fraudsters in China
  • Resolving programmatic challenges in China

In the past the Media Forum has been attended by several of our members, including Ab Inbev, Arla Foods, Booking.com, BP, Carlsberg, Cathay Pacific, The Coca-Cola Company, Coty, Swarovski, IKEA, Intel, Kimberly-Clark, L’Oréal, LVMH, Mondelez, Nike, Philips, P&G, Sony, TATA, Estée Lauder, Unilever and Volvo.

Documents

Agenda: Media Forum Shanghai 14/3/18 Register
Overview: Media Forum Shanghai 14/3/18 Register

Contact us

For more information or questions, please contact Matt Green
at m.green@wfanet.org.