- Media Forum Europe Barcelona 2018.06.06 Barcelona
- CMO Forum Cannes Cannes 2018.06.21
- Sourcing Forum Europe Malmö 2018.06.27 Malmö
For senior experts from a broad range of functions, including marketing, legal, policy and compliance/ The event
Data fuels effective digital marketing, offering better insight, optimisation, activation and accountability. But as of May 2018, the General Data Protection Regulation (GDPR) will require global companies to make major changes to the way they collect and process consumer data. This is likely to have a significant impact on marketers who use data to drive targeted and effective marketing campaigns.
The WFA is organising a Digital Governance Exchange (DGX) workshop in Singapore on May 24 to explore the impact of the General Data Protection Regulation (GDPR) on marketing.
The event will focus on the following topics:
For more information or questions, please contact Catherine Armitage
WFA is the only global organization representing the common interests of marketers. It brings together the biggest markets and marketers worldwide, representing roughly 90% of global marketing communications spend.Become a member