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Clients make progress on integration but agencies point up familiar failings
Global brands are improving their ability to brief for integrated communications but some familiar failings remain, according to a…
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Webinar: Accelerating your startup programme
In this webinar, WFA will share the results from a recent study into how big brands are developing their start-up…
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Webinar with Flock Associates & McDonald’s on their project to create an “agency of the future”: a customized,…
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The odd couple
How do you get an ocean-liner and a speedboat to co-exist? Rob Dreblow looks at the challenges for big brands and start-ups in…
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On 27-28 September, WFA held its 17th annual regional LATAM meeting in Colombia, back to back with “Cartagena Inspira”, Latin…