Posts about Agency management

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  1.    Survey on Working with adtech and martech startups
    Agencies & partnersAd techAgency managementMarketing structureMarketing organisation

    Survey on Working with adtech and martech startups

    The objective of this study is to shed some light on the challenges and potential opportunities regarding big brands and ad/mar-tech…

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  2.    Benchmark on recommended Customer Data Strategy Consultants
    Agencies & partnersAgency evaluationAgency managementMedia & analyticsMarketing procurementMarketing procurement

    Benchmark on recommended Customer Data Strategy Consultants

     WFA benchmark conducted for a member looking for recommended Customer Data Strategy Consultants.

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  3.    Benchmark on recommended Creative agencies in Middle East
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

    Benchmark on recommended Creative agencies in Middle East

    WFA benchmark conducted for a member looking for recommended creative agencies in Saudi Arabia. More specifically agencies that…

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  4.    Benchmark on recommended eCommerce partners in Europe
    Agencies & partnersAgency managementMarketing procurementRetail media & ecommerceMarketing procurement

    Benchmark on recommended eCommerce partners in Europe

     WFA benchmark conducted for a member looking for recommendations on eCommerce partners in Europe.

    Read more about "Benchmark on recommended eCommerce partners in Europe"
  5.    Benchmark on recommended creative agencies and consultancies
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

    Benchmark on recommended creative agencies and consultancies

    An overview of creative agencies and consultancies in Australia specialising in the fashion and beauty sectors.

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  6.    Benchmark on Fashion/beauty agencies in Australia
    Agency management

    Benchmark on Fashion/beauty agencies in Australia

     

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  7.    Survey on China agency rosters
    Agencies & partnersAgency remunerationAgency managementMarketing procurementMarketing structureMarketing organisationMarketing procurement

    Survey on China agency rosters

    Survey on the way WFA members structure their agency rosters in China vs. elsewhere in the world.

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  8.    Survey on Managing PR suppliers
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

    Survey on Managing PR suppliers

    Survey on how members source and manage the public relations category. 

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  9.    Benchmark on recommended consultancies for brand architecture development
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

    Benchmark on recommended consultancies for brand architecture development

    WFA benchmark conducted for a member looking for recommendations on consultancies for brand architecture development.

    Read more about "Benchmark on recommended consultancies for brand architecture development"
  10.    Benchmark on Recommended Agencies for Social Media Audit in China
    Agencies & partnersAgency managementMarketing procurementMarketing procurement

    Benchmark on Recommended Agencies for Social Media Audit in China

    WFA benchmark conducted for a member looking for recommendations of social media audit agencies in China.

    Read more about "Benchmark on Recommended Agencies for Social Media Audit in China"
  11.    Report on global media transformation
    Agencies & partnersAgency evaluationAgency remunerationAgency managementMarketing strategyDigital media transformationMarketing strategy

    Report on global media transformation

    Client-side media roles are undergoing considerable change in response to the digitisation of media. How prepared are clients are…

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  12.    Benchmark on  Innovative brand tracking suppliers
    Agency management

    Benchmark on Innovative brand tracking suppliers

     

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