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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement
Benchmark on recommended Creative agencies in Middle East
WFA benchmark conducted for a member looking for recommended creative agencies in Saudi Arabia. More specifically agencies that…
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Agencies & partnersAgency managementMarketing procurementRetail media & ecommerceMarketing procurement
Benchmark on recommended eCommerce partners in Europe
WFA benchmark conducted for a member looking for recommendations on eCommerce partners in Europe.
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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement
Benchmark on recommended creative agencies and consultancies
An overview of creative agencies and consultancies in Australia specialising in the fashion and beauty sectors.
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Agency management
Benchmark on Fashion/beauty agencies in Australia
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Agencies & partnersAgency remunerationAgency managementMarketing procurementMarketing structureMarketing organisationMarketing procurement
Survey on China agency rosters
Survey on the way WFA members structure their agency rosters in China vs. elsewhere in the world.
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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement
Survey on Managing PR suppliers
Survey on how members source and manage the public relations category.
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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement
Benchmark on recommended consultancies for brand architecture development
WFA benchmark conducted for a member looking for recommendations on consultancies for brand architecture development.
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Agencies & partnersAgency managementMarketing procurementMarketing procurement
Benchmark on Recommended Agencies for Social Media Audit in China
WFA benchmark conducted for a member looking for recommendations of social media audit agencies in China.
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Agencies & partnersAgency evaluationAgency remunerationAgency managementMarketing strategyDigital media transformationMarketing strategy
Report on global media transformation
Client-side media roles are undergoing considerable change in response to the digitisation of media. How prepared are clients are…
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Agency management
Benchmark on Innovative brand tracking suppliers
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Agency management
Survey on Managing global agency rosters
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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement
Benchmark an Introduction to sourcing Ad Production
WFA introductory guidance for procurement organisations looking at sourcing ad production, getting value from production partners,…