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This WFA member benchmark covers member experiences regarding opt-in rates for cookie consent in Europe.
Overview of the Data Ethics Board meeting held on 12 March 2020.
Meeting materials for WFA members from the PAG ePrivacy task force meeting on March 2020.
With ecommerce firmly established as an integral part of China's highly competitive retail scene, businesses are now looking to social commerce to fuel their next phase of growth.
A review of academic evidence on the effect of alcohol marketing on youth choices, preferences, and behaviours
Overview of the Data Ethics Board meeting held on 21 January 2020.
Overview of the Responsible Advertising and Children (RAC) Programme meeting held on 19 February in Brussels.
Rob Rakowitz, Initiative Lead for WFA's Global Alliance for Responsible Media, shares on the priorities of the cross-industry group formed at Cannes 2019 to address brand safety concerns
Meeting materials for WFA members.
This webinar covers what emerging privacy regulation and increasing browser restrictions mean for the future of cookies and what marketers should expect.
An overview prepared by WFA on the ePrivacy Regulation and how it could impact advertisers.
Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 18th February 2020 in Brussels.
The report was informed by a Commission of child and adolescent health experts from around the world
Overview of the Digital Governance Exchange (DGX) meeting held on 12 February, 2020 in London.
This webinar covers the history of the UCPD revision, the current status of the agreed EU legislation and key watch-outs for the transposition phase.
This document lays out key WFA priorities for the AVMSD Transposition.
In this webinar Catherine Armitage, Director of Digital Policy, WFA, and Pierre Bouygues, EU Public Affairs Manager, L’Oréal, an overview of the latest developments on the ePrivacy Regulation and what this could mean for advertisers in the long term.
Global Alliance for Responsible Media launches solutions to improve digital safety.
This WFA member benchmark covers member usage of Standard Contractual Clauses.
This WFA member benchmark covers strategies used by members on increasing data privacy-related awareness of their marketing employees.
This WFA member benchmark covers how members are reacting to the California Consumer Privacy Act (CCPA) and its impact on online behavioural advertising.