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Advertising & policyDigital policyData governanceData Ethics Board meeting overview (September 2019)
Read more about "Data Ethics Board meeting overview (September 2019)"Overview of the Data Ethics Board meeting held on September 9th, 2019
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Advertising & policyYouTube struggles with thorny issue of kids’ data
Read more about "YouTube struggles with thorny issue of kids’ data"Social media companies have been slow to grasp the thorny issue of kids using their platforms. YouTube’s latest announcement of new measures suggests a much-needed change in approach, and will hopefully result in concrete actions with other platforms following suit, says Rebecka Allén
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Advertising & policyDigital policyAd techPrivacy & techDGX meeting overview (September 2019)
Read more about "DGX meeting overview (September 2019)"Overview of the Digital Governance Exchange (DGX) meeting held on September 5th, 2019 in New York
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Advertising & policyInclusive marketingContent marketingAdvertising has rebranded diversity, and it isn’t a positive change
Read more about "Advertising has rebranded diversity, and it isn’t a positive change"Diversity efforts are often whitewashed and dulled down, says Belinda Smith, Global Head of Media, Electronic Arts. Here are 5 ways to improve these initiatives
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Advertising & policyDigital policyData governancePrivacy & techGDPRDGX Benchmark on collection and notification policies for stakeholder data
Read more about "DGX Benchmark on collection and notification policies for stakeholder data"WFA member benchmark on collection and notification policies for stakeholder data
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Advertising & policyDigital policyPrivacy & techDGX Benchmark on age verification techniques
Read more about "DGX Benchmark on age verification techniques"This benchmark gathers perspectives from WFA members about their age verification techniques
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Advertising & policyDigital policyData governancePrivacy & techGDPRDGX Benchmark on customer data retention and notification
Read more about "DGX Benchmark on customer data retention and notification"WFA member benchmark about member retention and notification policies for customer data.
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Advertising & policyDigital policyPrivacy & tech
PAG Platform Policy Group Meeting Overview (July 2019, Brussels)
Read more about "PAG Platform Policy Group Meeting Overview (July 2019, Brussels)"Overview of the Policy Action Group (PAG) Platform Policy Group meeting held on July 16th, 2019
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Advertising & policyDigital policy
RAC Programme meeting overview (July 2019)
Read more about "RAC Programme meeting overview (July 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on July 10th, 2019 in Washington D.C.
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Advertising & policyWFA co-signs letter raising concerns about Dual Quality law
Read more about "WFA co-signs letter raising concerns about Dual Quality law"FoodDrinkEurope-AIM-WFA comments on TRIS notification 2019/258/CZ on the Czech Draft act amending Act No 634/1992 on consumer protection.
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Advertising & policyDigital policyData governance
Data Ethics Board meeting overview (24 June 2019)
Read more about "Data Ethics Board meeting overview (24 June 2019)"Overview of the Data Ethics Board meeting held on June 24th, 2019
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Advertising & policyDigital policyData governance
Data Ethics Board meeting overview (6 June 2019)
Read more about "Data Ethics Board meeting overview (6 June 2019)"Overview of the Data Ethics Board meeting held on June 6th, 2019 in London
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Advertising & policyDigital policyPrivacy & tech
DGX meeting overview (June 2019)
Read more about "DGX meeting overview (June 2019)"Overview of the Digital Governance Exchange (DGX) meeting held on June 13th, 2019 in Singapore
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Advertising & policyAgency managementIn-housingMarketing structureDigital media transformationThe State of Advertising
Read more about "The State of Advertising"WFA has teamed up with The Economist Group for a study into the current state of advertising.
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Advertising & policyDigital policyGDPRGDPR represents the beginning, not the end, of the data privacy journey
Read more about "GDPR represents the beginning, not the end, of the data privacy journey"The EU’s General Data Protection Regulation (GDPR) celebrates its first anniversary on May 25th, a natural moment to reflect on its impact.
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Advertising & policyDigital policyRAC Programme meeting overview (May 2019)
Read more about "RAC Programme meeting overview (May 2019)"Overview of the Responsible Advertising and Children (RAC) Programme meeting held on May 8th, 2019 in Brussels
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Advertising & policyDigital policyMarketing structurePAG Meeting Overview (May 2019, Brussels)
Read more about "PAG Meeting Overview (May 2019, Brussels)"Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 7 May 2019 in Brussels.
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Advertising & policyBrand purposeCross-media measurementGlobal Marketer WeekPutting people first
Read more about "Putting people first"People are what matters in marketing and Global Marketer Week in Lisbon brought together more than 1,000 from more than 35 countries. Stephan Loerke, WFA CEO, reviews his highlights from the week.
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Advertising & policyGlobal Marketer WeekWhy policy professionals need to get excited about marketing
Read more about "Why policy professionals need to get excited about marketing"Marketers and policy professionals must bridge the gap that divides them. Rebecka Allén explains why that is critical for the business.
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Advertising & policyTrends & forecastsMedia & analyticsMarketing strategyMarketing strategyMember barometer 2019
Read more about "Member barometer 2019"WFA member survey. For additional details, please log in.
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Advertising & policyDigital policyData governance
Data Ethics Board meeting overview (April 2019)
Read more about "Data Ethics Board meeting overview (April 2019)"Overview of the Data Ethics Board meeting held on April 8th, 2019
