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Barclay’s This is Me initiative challenges the stigma around disability and mental health in the workplace.
Over 15% of the global population live with a disability, but they are still the largest under-represented group in the world. To address this, Unilever has committed to building an organisation that is a beacon of diversity and inclusion by setting a global goal to have 5% of their workforce represented by people with a disability by 2025, as well as becoming the no.1 employer of choice for people with a disability.
Games console manufacturer promotes hospital gaming initiative through a documentary that connects two people with the same rare hereditary disorder.
This article was originally published in Contagious I/O on 11 April 2022
Peruvian beer brand develops gaming tool to convert voice calls into sign language to ensure deaf and hard of hearing players don’t get left out of the conversation
This article was originally published in Contagious on 9 April 2022
The report shows how audiences demand more of the media and entertainment industry in terms of diversity, equity and inclusion (DE&I) and will reward progress with trust and loyalty.
New framework details potential issues and opportunities in key areas
The guide has been developed by the European Association of Communication Agencies (EACA)
The second Beyond Gender report offers valuable insight on intersectionality in advertising, supporting the Unstereotype Alliance's goal of eradicating harmful stereotypes from advertising and media.
Advertising can be a force for good that promotes change towards a more diverse and inclusive world. To help marketeers in this effort, UNICEF presented their "Promoting diversity and inclusion in advertising" playbook.
Most common forms of discrimination globally were reported on the basis of age and family status
Women and ethnic minorities in the marketing industry report poorer lived experiences than men and ethnic majorities
But marketing still outperforms many other industries globally on DEI
More than 100 organisations have come together behind the first-ever global diversity, equality and inclusion census of the marketing industry. WFA’s Camelia Cristache and Will Gilroy explain the size and importance of the initiative.
Record label teams up with Apple Music to offer speech therapy for kids through its songs
This article was originally published in Contagious I/O on 3 June 2021
Global action platform report identifies key goals and recommendations for the marketing industry to improve diversity and inclusion.
Consumer electronics giant launches app to help those with ALS communicate via its tablet devices
A Unicef-Geena Davis Institute for Gender in Media analysis of gender representation in 1,000 most viewed advertisements in India on TV and YouTube during 2019
FMCG giant spurs brands to be more inclusive by funding diverse casting costs
This article was originally published in Contagious I/O on 26 March 2021
Comprehensive framework details potential issues at every stage of the creative process
The pandemic has highlighted the need to push the diversity and inclusion agenda harder and faster. Stephan Loerke, WFA CEO, explains why we need to accelerate our impact.
The study includes research in partnership with the Geena Davis Institute on Gender in Media, a survey of 1,200 people, a review of more than 1,200 brand life studies and an analysis of 1,022 global Facebook video ads.
How Google used the power of the web and AI to improve the accessibility of art and music
This article was originally published in Contagious I/O on 28 June 2019
This article was originally published in Contagious I/O on 4 April 2019.