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Report reaffirms the global relevance of the link between diversity and company financial outperformance.
This report covers the findings from quantitative and qualitative research conducted by the ANA in the United States. The purpose was to gain an understanding of the incidence of supplier diversity programs as well as benefits, challenges, spend, goals, measurement, influence, and more.
A showcase for Diversity and Inclusion initiatives in the UK ad industry.
Black & Abroad, a travel brand dedicated to the modern black traveller, has hijacked the derogatory statement ‘go back to Africa’ to change the narrative around its use and help increase tourism in the continent’s 54 countries.
Coca-Cola’s ‘Share a Coke’ is one of the most famous campaigns of the 21st century. Seven years after first launching it, Coca-Cola adapted the drink cans for the South African market with phonetically spelled out common names.
A view by Jerry Daykin, Media Director at GSK Consumer Healthcare
A view by Aline Santos, Unilever EVP Global Marketing and Chief Diversity & Inclusion Officer
A view by Jane Wakely, Lead CMO, Mars Incorporated
A view by Marc Pritchard, Chief Brand Officr, P&G
WFA has compiled some practical tips for fostering a culture of inclusion across all levels of an organisation
A view by Raja Rajamannar, WFA President and Chief Marketing and Communications Officer of Mastercard
New Accenture research finds leaders and employees hold differing views on progress toward equality; cutting the gap by half would boost global profits by US$3.7 trillion, along with workforce ambition and empowerment
A multifaceted analysis on the obstacles that prevent many black professionals from reaching the C-Suite.
An analysis of African Americans' growth in purchasing power that makes the case for diversity in advertising.
This report from ANA's Alliance for Inclusive and Multicultural Marketing (AIMM), based on three separate studies among ANA members, concludes that women overwhelmingly comprise the bulk of the marketing industry's workforce and at the senior leadership level, female representation is now likely at an all-time high. However, ethnic diversity continues to be poor, especially for African-American/Black and Hispanic/Latino.
The research explores how black, asian and minority ethnics (BAME) are represented in society across the advertising and media industries, and investigates the impact of the term BAME and its effects on an individual’s self-perceived identity and socio-economic status in British society.
Kantar Inclusion Index surveyed 18,000 people in 14 countries and working in 24 different industries (to date) to produce a new global standard in marking progress towards achieving equality and inclusive ways of working.
This study examines representations of gender, race/ethnicity, sexual orientation (LGBTQ), and ability (with a focus on people with disabilities) among characters in Cannes Lions ads from 2018. Furthermore, it compared findings from 2018 to gender representations in Cannes Lions Film Craft advertisements from the previous decade (2006-2017).
Stackla surveyed 2,000 adults in the US, UK and Australia, examining the content being created and shared online, and what influences consumers’ purchasing decisions most.