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Something is happening in our industry that is deeply worrying. Many companies are taking a step back from their public positions on DEI and sustainability.
How can brands be resilient in polarised times? Sebastian Parker and Ishani Rege from Creative Equals, WFA's strategic partner for Diversity, Equity and Inclusion, sum up the key lessons from a recent WFA webinar on campaign backlash.
With nominations for WFA Global Marketer of the Year 2023 open until October 11, members of the expert jury were asked to share their views on what Global Marketer of the Year nominees should focus on to drive their businesses and the industry forward.
Industry Associations from Belgium, Colombia, Kenya, Sweden and the UK recognised for outstanding marketing leadership as Brazil receives special award.
Laura Baeyens, WFA's communications manager, shares on the WFA team’s sustainability journey and making the organisation’s operations carbon-neutral