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WFA is the only global network for senior marketers. We champion more effective, efficient and sustainable marketing communications. We represent over 150 of the world’s biggest brands and more than 60 national advertiser associations worldwide. Together, this voluntary peer-to-peer network of the world's best marketers offers a unique source of expertise, inspiration and leadership.
of global communications spend
represented by our unique global network of the biggest markets and marketers, the equivalent of US $900 billion per year
marketers and policy professionals
connected through multiple workstreams on issues as varied as media, marketing procurement and marketing to children
industry sectors
in WFA's membership of over 150 of the biggest brands worldwide
meetings and webinars annually
based on member priorities