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News

WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed voluntarily by WFA member input and developed in close cooperation with some of the best experts from across the industry.

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  1.    Uruguayan advertisers elect new board

    Uruguayan advertisers elect new board

    Ignacio Rossi is the new president of CAU Uruguay

    Read more about "Uruguayan advertisers elect new board"
  2.    German association welcomes first digital lead

    German association welcomes first digital lead

    OWM Germany appoints Jenny Görlich as head of digital

    Read more about "German association welcomes first digital lead"
  3.    Swedish advertisers name new marketing lead

    Swedish advertisers name new marketing lead

    Swedish Advertisers appoint Ulf Hermansson Samell as marketing director

    Read more about "Swedish advertisers name new marketing lead"
  4.    Spain creates industry committee for better advertising practices online

    Spain creates industry committee for better advertising practices online

    AEA Spain holds first meeting of advertising industry committee

    Read more about "Spain creates industry committee for better advertising practices online"
  5.    British advertisers tackle media challenges

    British advertisers tackle media challenges

    ISBA UK holds 29th edition of annual conference

    Read more about "British advertisers tackle media challenges"
  6.    Zimbabwe debunks ad industry myths

    Zimbabwe debunks ad industry myths

    MAZ Zimbabwe holds annual marketers luncheon

    Read more about "Zimbabwe debunks ad industry myths"
  7. Digital policyGlobal Marketer Week

    WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke

    Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and Europe

    Read more about "WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke"
  8.    Coalition for Better Ads releases initial Better Ads standards in North America and Europe
    Digital policyGlobal Marketer Week

    Coalition for Better Ads releases initial Better Ads standards in North America and Europe

    Initial Ad Standards are based on comprehensive research involving more than 25,000 consumersSix desktop and 12 mobile web ad experiences fell beneath a threshold of consumer acceptability

    Read more about "Coalition for Better Ads releases initial Better Ads standards in North America and Europe"
  9. Digital policyGlobal Marketer Week

    WFA statement on Coalition for Better Ads standards

    Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and Europe*

    Read more about "WFA statement on Coalition for Better Ads standards"

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