Peru celebrates great brand marketing

The Peruvian Association of Advertisers (ANDA Peru) held the 14th edition of ANDA Awards ('Premios ANDA'), an event that seeks to recognise and showcase outstanding industry contributions to the world of commercial communications.

The Advertiser of the Year award was given to Peruvian brewing company Backus, which markets brands such as Pilsen Callao and Cusco. Advertising Executive of the Year went to Miguel Merino Villacorta, Brand Director at Pilsen Callao, while Fahrenheit DDB was proclaimed Agency of the Year.

BBVA Continental Fahrenheit's "La Vida Es Un Carnaval" was chosen by the Peruvian public as this year's best campaign.

For more information, visit the event website or contact ANDA Peru.