Posts about Event reports

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WFA produces resources, research and guides across a wide range of emerging marketing topics and challenges. All the work is informed by WFA member input and developed in close cooperation with the best experts from across the industry.

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  1. Insight Forum meeting overview (Jun 2023)
    Event reports

    Insight Forum meeting overview (Jun 2023)

    WFA

    Meeting overview from WFA’s Insight Forum meeting on 28 Jun 2023, which took place remotely.

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  2. WFA Forum Connect: Media Forum Overview – Singapore 5th July 2023
    Event reports
    Cross-media measurementMarketing effectiveness

    WFA Forum Connect: Media Forum Overview – Singapore 5th July 2023

    WFA

    Meeting overview and presentations from WFA’s Forum Connect Media Forum on the 5th of July 2022

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  3. Media Forum Overview – Taking a Deeper Dive into Retail Media
    Event reports
    Marketing structureRetail media & ecommerce

    Media Forum Overview – Taking a Deeper Dive into Retail Media

    WFA

    Meeting overview and agenda from the Media Forum on the 8th of June 2023.

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  4. Sourcing Forum meeting overview (July 2023)
    Event reports
    Marketing procurementMarketing procurement

    Sourcing Forum meeting overview (July 2023)

    WFA

    Overview of the Sourcing Forum held in Singapore on the 5th July 2023.

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  5. CMO Forum meeting overview (June 2023)
    Event reports
    Advertising & policyCMO Forum

    CMO Forum meeting overview (June 2023)

    WFA

    Overview of the CMO Forum held during Cannes Lions in June 2023

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  6. Media Forum Overview - Global Marketer Week Istanbul 2023
    Event reports
    Advertising & policyDigital policyCross-media measurementMarketing structureValue of advertisingInclusive marketingSustainabilityRetail media & ecommerce

    Media Forum Overview - Global Marketer Week Istanbul 2023

    WFA

    Meeting overview and agenda from WFA’s Global Marketer Week Media Forum on the 26th of April 2023.

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  7. DGX meeting overview (June 2023)
    Event reports
    Digital policyPrivacy & tech

    DGX meeting overview (June 2023)

    WFA

    Overview of the Digital Governance Exchange (DGX) meeting held remotely on 15 June 2023

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  8. PAG Meeting Overview (May 2023)
    Event reports
    Digital policy

    PAG Meeting Overview (May 2023)

    WFA

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 23 May 2023.

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  9. Meta Q&A on privacy and advertising
    Event reports
    Advertising & policyDigital policyPrivacy & tech

    Meta Q&A on privacy and advertising

    WFA

    A Q&A session with Meta on recent privacy and advertising developments, and how they impact advertisers.

     

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  10. Media x Sourcing Forum meeting overview (March 2023)
    Event reports
    Marketing procurementMarketing structureMarketing procurementMedia transformation

    Media x Sourcing Forum meeting overview (March 2023)

    WFA

    Overview of the Media x Sourcing Forum held remotely on 29th March 2023.

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  11. Sourcing Forum meeting (May 2023)
    Event reports
    Marketing procurementMarketing procurement

    Sourcing Forum meeting (May 2023)

    WFA

    Overview of the Sourcing Forum held remotely on the 17th May 2023.

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  12. Insight Forum meeting overview (May 2023)
    Event reports

    Insight Forum meeting overview (May 2023)

    WFA

    Meeting overview from WFA’s Insight Forum meeting on 15 May 2023, which took place remotely.

    Read more about "Insight Forum meeting overview (May 2023)"
  13. Capability Forum Overview (April 2023)
    Event reports
    CMO ForumMarketing operations

    Capability Forum Overview (April 2023)

    WFA

    Meeting overview and presentations from WFA’s Capability Forum meeting on 19 April 2023, which took place remotely.

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  14. “We’re going to have to be amazingly humble”
    Expert opinionEvent reports
    Advertising & policyBrand purposeBrand reputationGlobal Marketer WeekMarketing operationsMedia transformation

    “We’re going to have to be amazingly humble”

    Stephan Loerke

    WFA CEO, Stephan Loerke, offers his verdict on WFA Global Marketer Week in Istanbul

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  15. Sourcing Forum meeting (April 2023)
    Event reports
    Marketing procurementMarketing procurement

    Sourcing Forum meeting (April 2023)

    WFA

    Overview of the Sourcing Forum held in-person in Istanbul as part of Global Marketer Week, 26th April 2023

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  16. WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies
    Event reports
    Cross-media measurementMarketing effectivenessMarketing structureMedia transformation

    WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies

    WFA

    Meeting overview and agenda from WFA’s New York Media Forum on the 28th of February 2023

    Read more about "WFA Forum: New York Media Forum Overview - 28th February 2023 – Marketing Effectiveness and First Party Data Strategies"
  17. Sourcing Forum meeting overview (March 2023)
    Event reports
    Marketing procurementMarketing procurement

    Sourcing Forum meeting overview (March 2023)

    WFA

    Overview of the Sourcing Forum held remotely on 22nd March 2023.

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  18. DGX meeting overview (March 2023, London)
    Event reports
    Advertising & policyDigital policyPrivacy & tech

    DGX meeting overview (March 2023, London)

    WFA

    Overview of the Digital Governance Exchange (DGX) meeting held in person on 9 March 2023

    Read more about "DGX meeting overview (March 2023, London)"
  19. Sourcing Forum meeting overview (February 2023)
    Event reports
    Marketing procurementMarketing procurement

    Sourcing Forum meeting overview (February 2023)

    WFA

    Overview of the Sourcing Forum held remotely on 22nd February 2023.

    Read more about "Sourcing Forum meeting overview (February 2023)"
  20. PAG Meeting Overview (February 2023)
    Event reports

    PAG Meeting Overview (February 2023)

    WFA

    Meeting overview and presentations from WFA’s Policy Action Group (PAG) meeting on 28 February 2023.

    Read more about "PAG Meeting Overview (February 2023)"
  21. Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023
    Event reports
    Advertising & policyDigital policy

    Overview of the Transparency in Political Advertising (TPA) Taskforce meeting held remotely on 16 February 2023

    WFA

    WFA’s Transparency in Political Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop advocacy and outreach on the EU proposal on the transparency and targeting of political advertising.

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