Following the growing trend of in-housing creative services, WFA's In-House Forum covers topics ranging from agile ways of working, measuring performance and success of your in-house agency to attracting talent and the adoption of innovative technologies. Value is delivered through research and reports, physical and remote forums, and online tools and benchmarking services.
In-House Forum
Key resources
Global Trends in Agency In-Housing 2023
In-House agency webinar
Upcoming Forum events
There are no meetings published at the moment. Please check back later!
Related content
RSS Feed-
Global Marketer WeekCMO ForumFirst speakers announced for Global Marketer Conference 2026
Read more about "First speakers announced for Global Marketer Conference 2026"WFA heads to Stockholm for its annual event for senior marketers from April 21-24
-
In-housingHow AI is changing in-house agencies
Read more about "How AI is changing in-house agencies"A new WFA report highlights how in-house agency teams are embracing the era of AI and potential opportunities in the generative AI space within marketing. Brenna Brandes, Global Marketing Services Manager at WFA, explains.
-
AIThe In-House Advantage
Read more about "The In-House Advantage"Having an in-house agency can be a safer way to drive scalable AI adoption. Brenna Brandes, Global Marketing Services Manager at WFA, reveals the potential benefits of this approach.
-
In-housingIn-House Forum Meeting Overview (May 2025)
Read more about "In-House Forum Meeting Overview (May 2025)"Overview of WFA’s In-House Forum held on 8 May 2025
-
Agency managementIn-House Forum Meeting Overview (March 2025)
Read more about "In-House Forum Meeting Overview (March 2025)"Overview of the In-House forum held remotely on 27th March 2025
-
Global Marketer WeekCMO ForumGlobal Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties
Read more about "Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties"As part of WFA Global Marketer Week, our specialist forums will hold standalone forum sessions to discuss and develop workable solutions to help brand owners address the challenges facing each role.
Contact
-
Julia Kraft
j.kraft@wfanet.org -
Brenna Brandes
b.brandes@wfanet.org
