Navigating the path to transformative Insights partnerships
Reaching the summit: Elevating the insights function with AI
WFA Insight Forum is a member-only network that brings together senior client-side insights & analytics leaders from WFA member companies. The group aims to elevate and champion the function by helping members accelerate business growth through strategic consultancy, foresight, insight-informed decision-making and peer learning.
Join the Forum
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
For global/regional market research and consumer insight specialists
The Insight Forum is chaired by Joel Renkema, Global Head of Insights, Inter IKEA Group.
Meeting overview, presentations and briefings from WFA’s Policy Action Group (PAG) meeting on 29 September 2021.
A briefing session on China’s new Personal Information Protection Law (PIPL), which enters into force on 1 November 2021
WFA member benchmark on Campaign Monitoring Best Practices
Overview of the Digital Governance Exchange (DGX) meeting held remotely on 9 September 2021.
A curated list of WFA resources to inform and shape your strategy
“Effectiveness System” features 36 KPIs aimed at creating better solutions to measuring effectiveness