WFA Media Forum brings together global media leads to share insight and drive actions on their priority issues.
Join the ForumThe global media market has never been so complex. Planning, strategy and channel selection; routes-to-market; internal and external capability; media measurement, verification and evaluation; media auditing and consulting are all changing rapidly.
WFA Media Forum connects professionals from increasingly diverse roles to exchange, learn from each other and find practical solutions to their most pressing challenges. In addition to global media leads, it’s not uncommon to find programmatic and data specialists within this network, as well as those from the procurement side of the business. The connecting tissue is a common interest in paid media – offline and online. Value is delivered through critical research and reports, physical and remote forums and online tools and benchmarking services.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
Join us for the first edition of Forum Connect in Mumbai, where we will be uniting WFA’s marketing communities around a common goal.
The Media Forum is chaired by Mathias Chaillou, Chief Media Officer, L'Oréal.
Meeting overview and presentations from WFA’s Media Forum on the 24th of March 2022
Meeting overview and presentations from WFA’s Media Forum on 12th May 2021
‘Transparency’ is a constantly evolving topic in media and advertisers need transparency to ensure that they receive fair value for money.
WFA member benchmark on Media Agency Fee Risk & Reward Models
WFA member benchmark on Media Spend Vs Net Sales Revenue & A&P
Meeting overview and presentations from WFA’s Media Forum on 24th February 2022.
