Guidelines on client-agency relations and best practice in the pitch process (2013)

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This document provides recommendations for both parties, the agency and the client, on how organize, conduct and conclude a pitch process leading to a new client-agency relationship.

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WFA
EACA

Guides & templates

10 December 2013

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Tags: Matt Green Guides & templates Media Forum Agencies & partners Agency evaluation

Article details

WFA
EACA

Guides & templates

10 December 2013

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For more information or questions, please contact us

Matt Green
m.green@wfanet.org
Tom Ashby
t.ashby@wfanet.org

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Guidelines on client-agency relations and best practice in the pitch process (2013)