Benchmark: Savings Categorisation of Inflation Hedging

Benchmark: Savings Categorisation of Inflation Hedging

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WFA member benchmark on how marketing procurement professionals classify inflation hedging savings associated with media buying.

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  • Author:WFA

    WFA

Benchmark
1 November 2023

This benchmark explores the classification of inflation hedging savings when media buying.

28 WFA members took part.

WFA members can download the report below

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Tags: Marketing procurementBenchmarkMarketing procurement

Article details

  • Author:WFA

    WFA

Benchmark
1 November 2023

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