Posts about Julia Kraft

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  1.    Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research
    CMO Forum

    Benchmark: Agency recommendation, India: Lifestyle communications/quantitative product research

    This WFA member benchmark covers recommendations for agency partners in India that either specialise in new product concept…

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  2.    Benchmark on Customer experience transformation
    ChannelsCMO Forum

    Benchmark on Customer experience transformation

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on Customer experience transformation"
  3.    Survey Results: Marketing Capability Programmes
    Media & analyticsMarketing structureCMO ForumMarketing capabilities

    Survey Results: Marketing Capability Programmes

    WFA member survey. For additional details, please log in.

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  4.    Survey on Social Media & Social Content Management 2017
    Trends & forecastsAgency managementBrand reputationInfluencer marketingMarketing strategyMarketing structureCMO ForumMarketing strategy

    Survey on Social Media & Social Content Management 2017

     WFA member survey. For additional details, please log in.

    Read more about "Survey on Social Media & Social Content Management 2017"
  5.    Benchmark on Integrated Production
    Marketing procurementCMO ForumMarketing procurement

    Benchmark on Integrated Production

    WFA member benchmark. For additional details, please log in.

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  6.    Benchmark on recommended influencer agencies
    Agency managementInfluencer marketingMarketing procurementCMO ForumMarketing procurement

    Benchmark on recommended influencer agencies

    WFA member benchmark. For additional details, please log in.

    Read more about "Benchmark on recommended influencer agencies"
  7.    Benchmark on recommended etail content agencies
    ChannelsAgency managementCMO ForumMarketing organisation

    Benchmark on recommended etail content agencies

     WFA member benchmark. For additional details, please log in.

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  8.    Survey on Briefing for integrated communications (2017)
    Agency managementMarketing strategyCMO ForumMarketing strategy

    Survey on Briefing for integrated communications (2017)

    WFA member survey. For additional details, please log in.

    Read more about "Survey on Briefing for integrated communications (2017)"
  9.    10 steps to close the gap between digital consumers and businesses
    Ad techMarketing strategyCMO ForumDigital media transformationMarketing strategy

    10 steps to close the gap between digital consumers and businesses

       

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  10.    Survey on Working with adtech and martech startups
    Ad techAgency managementMarketing structureCMO ForumMarketing organisation

    Survey on Working with adtech and martech startups

    The objective of this study is to shed some light on the challenges and potential opportunities regarding big brands and ad/mar-tech…

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  11.    Content marketing survey results
    Marketing structureCMO ForumContent marketing

    Content marketing survey results

    The purpose of this study is to better understand perceptions and actions in relation to content marketing, notably in relation to…

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  12.    Unlocking brand value with social communities
    ChannelsMedia & analyticsPrivacy & techInfluencer marketingCMO Forum

    Unlocking brand value with social communities

    Online brand communities can deliver unparalleled brand consumer engagement, loyalty and become a major force for driving revenue.…

    Read more about "Unlocking brand value with social communities"