The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
National Associations overview
National Associations Council

Chairperson
Henriette van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Laura Baeyens
Senior Communications Manager & National Associations Council Lead
l.baeyens@wfanet.org
Upcoming NAC meetings and events
WFA National Association member-only content
The content in this section is only available to WFA National Association members. If your company is a WFA National Association member, please log in or create an account to use it.
Updates & industry initiatives from the NAC network
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French brands evaluate relationship management
UDA France releases results of CRM Barometer
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WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role
Deutsche Telekom’s Gerhard Louw has been named as the new co-chair of the WFA Media Forum.
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Global Marketer Week
Change media management
Digitisation has ushered in a new dawn for media management. Layers of technology, a rapidly evolving ecosystem, transparency…
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WFA recruits Julia Kraft as marketing services manager
Julia’s main role at WFA will be to lead the IMC Forum and help manage the CMO Forum and Global Marketer Week, setting the agenda…
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Global Marketer WeekPresident's Awards
Winners of the WFA President’s Awards 2017
WFA holds President’s Awards at Global Marketer Week in Toronto
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Global Marketer Week
Highlights from the National Associations Council in Toronto
WFA holds annual National Associations Council on the last day of Global Marketer Week 2017
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Global Marketer Week
Canadians celebrate 100th anniversary
29 March marks the 100th anniversary of the Association of Canadian Advertisers
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Chilean association welcomes new president
Fernando Mora is the new president of ANDA Chile
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Swiss advertisers address the “always on” consumer
Association of Swiss Advertisers gathered 350 industry leaders in Zurich for annual conference
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Finnish association appoints new board
Association of Finish Advertisers re-elects Tommi Rytkönen as Chairman
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Pakistan explores potential of Big Data and AI
Pakistan Advertisers Society holds flagship conference ‘Dig-it’
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Belgian advertisers tackle global ad trends
More than 1,400 professionals from the Belgian ad industry attended this year’s UBA Trends Day
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Industry celebrates creativity in Slovenia
More than 1,200 professionals from the Slovenian ad industry attended this year's Slovenian Advertising Festival
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Nigeria holds industry dialogue
Advertisers Association of Nigeria holds inaugural ADVAN Industry Dialogue
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Global Marketer Week
WFA Global Marketer Week 2018 to take place in Tokyo
Event returns to Asia on 15-18 May following Kuala Lumpur (2016) and Beijing (2011)
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Global Marketer Week
Global marketers committed to increase online ad spend
Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic…
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Global Marketer Week
State of the Union at Global Marketer Week 2017
David Wheldon, WFA President, CMO RBS
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Global Marketer Week
WFA announces changes to global leadership team
New appointments to Executive Committee from AirAsia, Coty, Emirates, L’Oréal and RB
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Global Marketer Week
Mars, Unilever and Lego leading public affairs session at Global Marketer Week
Global Marketer Week 2017 in Toronto will kick off with a public affairs session on 25 April to discuss the biggest policy…
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Brazilian association CEO in Marketing Hall of Fame
ABA Brazil's Sandra Martinelli added to the Brazilian Marketing Hall of Fame
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Zimbabwe debunks ad industry myths
MAZ Zimbabwe holds annual marketers luncheon
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British advertisers tackle media challenges
ISBA UK holds 29th edition of annual conference
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Spain creates industry committee for better advertising practices online
AEA Spain holds first meeting of advertising industry committee
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Swedish advertisers name new marketing lead
Swedish Advertisers appoint Ulf Hermansson Samell as marketing director