DGX meeting overview (March 2024)

On the agenda for the meeting:

• An overview by WFA of the most important trends and developments concerning online advertising and a discussion on the opportunities and challenges these raise for advertisers.
• Perspective from the UK’s Information Commissioner Office (ICO) on ICO priorities of most relevance to advertisers.
• Insights from Mars and the LEGO Group on their responsible AI efforts and AI governance.
• An overview of the soon-to-be-adopted EU’s AI Act and its implications for advertisers by Unilever.

WFA members can download the presentation slides and meeting overview below.