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Overview of the WFA Sourcing Forum meeting, held in Singapore

Marketing procurement is uniquely placed at the intersection of internal and external resources, driving business priorities forward by building and managing external trade structures, contracts and relationships with partners.
The Sourcing Forum brought together 19 marketing procurement professionals from some of the world’s biggest brands in Singapore to discuss end-to-end commercial relationships.
The day featured content from three WFA members and a workshop hosted by The Observatory International, all addressing how marketing procurement can drive stronger, more sustainable relationships with their external partners.
Pictures: https://flic.kr/s/aHBqjBNyNJ
To access the meeting overview, please download using the link.
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