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Self-regulation
WFA helps drive industry-led Advertising Standards across APEC
WFA helped host the fourth APEC workshop on Advertising Standards in Vietnam
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Self-regulation
WFA helps organise APEC ad standards conference
The goal is to drive the development of industry standards across APEC economies
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Media governance
Change media management
Digitisation has ushered in a new dawn for media management. Layers of technology, a rapidly evolving ecosystem, transparency…
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Winners of the WFA President’s Awards 2017
WFA holds President’s Awards at Global Marketer Week in Toronto
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Highlights from the National Associations Council in Toronto
WFA holds annual National Associations Council on the last day of Global Marketer Week 2017
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Canadians celebrate 100th anniversary
29 March marks the 100th anniversary of the Association of Canadian Advertisers
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Media governance
WFA Global Marketer Week 2018 to take place in Tokyo
Event returns to Asia on 15-18 May following Kuala Lumpur (2016) and Beijing (2011)
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Global marketers committed to increase online ad spend
Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic…
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State of the Union at Global Marketer Week 2017
David Wheldon, WFA President, CMO RBS
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WFA announces changes to global leadership team
New appointments to Executive Committee from AirAsia, Coty, Emirates, L’Oréal and RB
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Mars, Unilever and Lego leading public affairs session at Global Marketer Week
Global Marketer Week 2017 in Toronto will kick off with a public affairs session on 25 April to discuss the biggest policy…
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Recommendations to master data & tech (2017)
The Data & Technology workshops considered how organisations should be approaching their technology and programmatic model…