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  1.    WFA talks Better Marketing: Gender and diversity
    Advertising & policyCannes LionsInclusive marketing

    WFA talks Better Marketing: Gender and diversity

    At Cannes Lions 2018, global CMOs shared their views on gender and diversity in marketing: Syl Saller and Grainne Wafer (Diageo),…

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  2.    WFA talks Better Marketing: The CMO agenda
    Marketing structureCannes Lions

    WFA talks Better Marketing: The CMO agenda

    At Cannes Lions 2018, global CMOs share their views on the biggest items in their in-tray today: Antonio Lucio (former HP), Roel de…

    Read more about "WFA talks Better Marketing: The CMO agenda"
  3.    Webinar: A strategic global sourcing approach to influencer content production
    Influencer marketingMarketing procurementMarketing procurement

    Webinar: A strategic global sourcing approach to influencer content production

    As influencer marketing production options increase, available tools multiply, and the competitive marketplace becomes more…

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  4.    Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?
    Advertising & policyDigital policyGDPR

    Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?

    In this webinar, WFA will give an overview of GDPR and take a look at how WFA members across the world are preparing, based on…

    Read more about "Webinar: GDPR for marketers - what do you need to know and how are other brands preparing?"
  5.    Webinar: Independent media advisors

    Webinar: Independent media advisors

    Media ‘advising’, encompassing services such as media auditing, contract compliance, consulting, and others, is a…

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  6. Global Marketer of the Year

    Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on 2017 and 2018 priorities"
  7. Global Marketer of the Year

    Global Marketer of the Year: Keith Weed on making a difference

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on making a difference"
  8. Global Marketer of the Year

    Global Marketer of the Year: Keith Weed on agency partners

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on agency partners"
  9. Global Marketer of the Year

    Global Marketer of the Year: Keith Weed on the marketing organisation

    Keith Weed, Chief Marketing & Communications Officer of Unilever, talks with David Wheldon, WFA President & CMO of RBS,…

    Read more about "Global Marketer of the Year: Keith Weed on the marketing organisation"
  10.    Webinar: ePrivacy - what is it and what does it mean for brands? (2018)
    Advertising & policyDigital policy

    Webinar: ePrivacy - what is it and what does it mean for brands? (2018)

    In this webinar, WFA will give an overview of the ePrivacy Regulation and answer any questions you may have.

    Read more about "Webinar: ePrivacy - what is it and what does it mean for brands? (2018)"
  11.    Webinar: Future of Programmatic Media
    Programmatic & ad tech

    Webinar: Future of Programmatic Media

    Joint research from WFA and DataXu set out to understand what programmatic areas WFA members will be prioritising in 2018 and…

    Read more about "Webinar: Future of Programmatic Media"
  12.    Webinar: Total view attribution
    Channels

    Webinar: Total view attribution

    This webinar with Ebiquity explains how you can develop a holistic attribution system that takes the best of these approaches to…

    Read more about "Webinar: Total view attribution"