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CreativityMarketing capabilitiesMarketing operations
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Guest speaker Orlando Wood joins us for a deep dive on showmanship advertising.
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Knowledge Spotlight: Influencers and KOLs
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Knowledge Spotlight: Advanced/Connected TV
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Agency review & pitching
Knowledge Spotlight: Agency Briefing
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Knowledge Spotlight: Inventory or proprietary media
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Creativity
Knowledge spotlight: Creating persona-driven content
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Creativity
Knowledge spotlight: Rooting creativity in culture
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Digital policyMarketing technologyAIMarketing technologyMarketing technology
Spotlight: Uncovering agency use of generative AI
A deep dive into how media and creative agencies are using generative AI, and what this means for brands.
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CreativityBrand purpose
Knowledge spotlight: Creative mindset 101
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Agency remuneration & contracts
Spotlight: A Mid-Year Agency Roundup - Beyond the Surface
In a vast expanse of information about the agency world and the brands they serve, what focal points merit our attention in the…
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Agency evaluation & performanceMarketing operations
Knowledge Spotlight: Content production 101
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
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Agency evaluation & performanceMarketing operationsMarketing procurement
Knowledge Spotlight: Agency Performance Measurement
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…