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Advertising & policyGlobal Marketer Week
GARM launches its first-ever measurement report for digital brand safety
Please note that GARM was discontinued on August 8 2024. See more here.
First-ever report creates unprecedented…
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Global Marketer Week
WFA names new global leadership team
Unilever’s Conny Braams joins as Deputy President from December 1, Mastercard’s Rajamannar continues as President for…
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Global Marketer Week
Global Marketer Week 2021 build up with The Marketoonist
Tom Fishburne aka The Marketoonist takes a light-hearted poke at the global marketing industry through the lens of our three main…
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Global Marketer Week
WFA announces new speakers for Global Marketer Week 2021
Dole CMO, Diageo media lead, Anti-Defamation League top exec, and renowned environmental professor join event line-up
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Global Marketer Week
WFA unveils speaker line up for Global Marketer Week 2021
Top marketers and business leaders from Grab, LVMH, Mars, Mastercard, P&G and Unilever to take the stage
The focus of…
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Global Marketer Week
Speakers announced for Global Marketer Week 2020
Diageo, General Mills, Grab, Mastercard and P&G to speak at WFA's annual conference for global marketers
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Global Marketer Week
WFA announces first speakers for Global Marketer Week Singapore 2020
P&G and Mastercard to speak as annual showcase for global marketers heads to Singapore
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Integrated marketingGlobal Marketer WeekIntegrated marketing
People + Purpose = Performance
Better marketing produces better results. No WFA member would disagree, in principle, but what does this mean in practice?
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Advertising & policyBrand purposeCross-media measurementGlobal Marketer Week
Putting people first
People are what matters in marketing and Global Marketer Week in Lisbon brought together more than 1,000 from more than 35…
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Advertising & policyGlobal Marketer Week
Why policy professionals need to get excited about marketing
Marketers and policy professionals must bridge the gap that divides them. Rebecka Allén explains why that is critical for the…
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Global Marketer WeekMarketing procurementMarketing procurement
Partnering with Finance
A great relationship with finance is key to building marketing procurement’s profile across an organisation. WFA Global…
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Global Marketer Week
26 advertiser associations gather in Lisbon
WFA National Associations Council meeting closes Global Marketer Week 2019