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Global Marketer Week
WFA announces first speakers for Global Marketer Week
Coca-Cola, Mastercard and Pernod Ricard to speak as annual showcase for global marketers returns to North America Event celebrates…
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Global Marketer Week
APEC continues focus on ad standards
On 22 and 23 August 2016, the Asia-Pacific Economic Cooperation (APEC) held its third workshop on advertising standards in Lima,…
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Global Marketer Week
This is not your parents’ TV
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Global Marketer Week
China encourages more responsible advertising
[caption id="attachment_596" align="alignright" width="200"] Li Xiao, Director Training & International Affairs at…Read more about "China encourages more responsible advertising " -
Global Marketer WeekPresident's Awards
Winners of the WFA's President's Award 2015
WFA holds President’s Awards at Global Marketer Week in Marrakech
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Advertising & policyBrand purposeBrand reputationGlobal Marketer Week
7 Deadly Sins of Marketing
New research conducted for the WFA has identified the seven key ways that brand marketing is most likely to annoy consumers.…
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