Get analysis, insights & opinions from the world's top marketers
Sign up to our newsletter.
I subscribeMedia Governance & Guardianship
Media Governance & Guardianship
-
Audience measurementChannelsMedia governanceMedia transparencyProgrammaticMedia inflation set to rise in 2025 and 2026, WFA Outlook report
Read more about "Media inflation set to rise in 2025 and 2026, WFA Outlook report"9 out of 10 top global markets expected to see prices rise more than in 2024.
-
Audience measurementBrand safetyMedia governanceBrand safetyHalo CMM Community Townhall Meeting
Read more about "Halo CMM Community Townhall Meeting"Discover the Future of Cross-Media Measurement
-
Audience measurementBrand safetyMedia governanceBrand safety
Halo CMM Community Townhall Meeting
Read more about "Halo CMM Community Townhall Meeting"Discover the Future of Cross-Media Measurement
-
ChannelsAre you retail media ready?
Read more about "Are you retail media ready?"Retail media is the biggest ad spend story in 2024, creating new challenges for advertisers as Tom Ashby, Global Lead, Media…
-
ProgrammaticMarketing procurementBenchmark: Programmatic models
Read more about "Benchmark: Programmatic models"WFA member benchmark exploring how members are structuring programmatic models
-
Audience measurementChannelsMedia governanceMedia transparencyProgrammaticMedia measurementMedia price inflation falls marginally in WFA’s Outlook poll of predictions
Read more about "Media price inflation falls marginally in WFA’s Outlook poll of predictions"TV inflation cools globally, and particularly in the US, but growth in retail media is fuelling higher prices around the world. Tom…
-
Audience measurementBrand safetyMedia governanceBrand safety
Halo CMM Community Townhall Meeting
Read more about "Halo CMM Community Townhall Meeting"Discover the Future of Cross-Media Measurement
-
ProgrammaticMedia literacySpotlight: ANA Programmatic Media Supply Chain Study
Read more about "Spotlight: ANA Programmatic Media Supply Chain Study"Hear the authors of the groundbreaking report discuss their findings into the state of programmatic media, with key actions for…
-
Audience measurementBrand safetyMedia governanceBrand safety
Halo CMM Community Townhall Meeting
Read more about "Halo CMM Community Townhall Meeting"Discover the Future of Cross-Media Measurement
-
Brand safetyMedia transparencyBrand safetyWFA response to Adalytics report on Google Search advertising
Read more about "WFA response to Adalytics report on Google Search advertising"Please note that GARM was discontinued on August 8. See more here.
21 December 2023, an update on the article published…
-
Media governanceMedia budgets are on the rise, finds WFA and Ebiquity annual research
Read more about "Media budgets are on the rise, finds WFA and Ebiquity annual research"Neither global economies nor politics today are in a particularly stable position. But big brands are expecting to increase their…
-
Media governanceProgrammaticData collection & privacyPrivacy Spotlight: India
Read more about "Privacy Spotlight: India"An in-depth overview of recent privacy developments in India impacting brand advertisers.
Our upcoming events
See all events
-
Meeting for global/regional media directors or similar
-
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
-
Join Creative Equals x Effies UK to explore how inclusion drives creativity and brand effectiveness.
-
Maximising value by harnessing contractor skills
-
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts, this series offers 101 sessions on modern marketing foundations relevant to Asia Pacific. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge.
-
For senior marketers that lead or are involved in the capability building of their marketing teams.
More information Sorry, this meeting is full.
About WFA
We are the only global network for marketers
We connect the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, we make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
Become a WFA member and get involved
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.