Get analysis, insight & opinions from the world's top marketers.
Sign up to our newsletter.
WFA member benchmark on industry best practices for building capability specifically around sustainability topics.
Capability building was referred to as a continuous, iterative process and a combination of mandatory training, with more ‘pull-based,’ good-to-know trainings as one way of helping keep sustainability capability top of mind. Regularity was noted as key, along with starting on the basics, making the language accessible, and translating the learning into KPI’s where possible.
For more information or questions, please contact us