Posts about Channels

Related content

1. 
   Video
   Channels

   Webinar: Total view attribution

   This webinar with Ebiquity explains how you can develop a holistic attribution system that takes the best of these approaches to…

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2. 
   Benchmark
   ChannelsIntegrated marketingIntegrated marketing

   Benchmark on Customer experience transformation

   WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on Customer experience transformation"
3. 
   Benchmark
   ChannelsMarketing procurementMarketing operationsMarketing procurement

   Benchmark on Scatter vs Upfront: US TV Market

   WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on Scatter vs Upfront: US TV Market"
4. 
   Benchmark
   ChannelsAgency managementMarketing organisation

   Benchmark on recommended etail content agencies

    WFA member benchmark. For additional details, please log in.

   Read more about "Benchmark on recommended etail content agencies"
5. 
   Expert opinion
   ChannelsMedia & analytics

   Outlook 2017: crunching the numbers in media

   There will be fewer major sporting events in 2017 than we’ve seen this year.

   Read more about "Outlook 2017: crunching the numbers in media"
6. 
   Report
   ChannelsMedia & analyticsPrivacy & techInfluencer marketing

   Unlocking brand value with social communities

   Online brand communities can deliver unparalleled brand consumer engagement, loyalty and become a major force for driving revenue.…

   Read more about "Unlocking brand value with social communities"
7. 
   Benchmark
   ChannelsAd tech

   Survey results on Global Search Marketing

   The aim of this research is to build a picture into how multinational companies are investing in search marketing, how they are…

   Read more about "Survey results on Global Search Marketing"
8. 
   Benchmark
   ChannelsAd tech

   Survey results on global social media marketing: 2016

   WFA survey looking at a number of critical areas relating to social media marketing.

   Read more about "Survey results on global social media marketing: 2016"
9. 
   Report
   ChannelsInfluencer marketing

   Building Social Communities

   What are the key forces behind successful social communities, how to systematically nurture them for consumer to consumer advocacy,…

   Read more about "Building Social Communities"
10. 
    Benchmark
    ChannelsProgrammatic & ad techAd tech

    Benchmark on changes to online ad banner format (to HTML5) and the implications for advertisers

    A benchmark reviewing how brands have handled the changes in ad format requirements to HTML5. 

    Read more about "Benchmark on changes to online ad banner format (to HTML5) and the implications for advertisers"
11. 
    Benchmark
    Channels

    Benchmark on the evolution of magazine readership and media buying

    A benchmark to establish how clients use magazines in the digital world, whether the role for print in the media plan is changing,…

    Read more about "Benchmark on the evolution of magazine readership and media buying"
12. 
    Benchmark
    Channels

    Survey on Mobile Marketing China: Online to Offline

    The aim of this survey is to provide insight into how marketers are conducting mobile marketing (online-to-offline) in China, to…

    Read more about "Survey on Mobile Marketing China: Online to Offline"