Posts about Agency rosters

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1. 
   Report
   Agency managementMedia transformation

   Internationalising Media Agency Contracts

   Open to WFA members only

   WFA, in partnership with Robert Wegenek (The Quarterback), has launched a new guide to global media agency contracts, designed to…

   Read more about "Internationalising Media Agency Contracts"
2. 
   News
   Agency managementInfluencer marketing

   WFA launches new call for agency cost data

   Open to WFA members only

   The WFA is relaunching its Agency Cost Index (ACI) tool to support members as they seek to gain a better understanding of what the…

   Read more about "WFA launches new call for agency cost data"
3. 
   Video
   Marketing operations

   Knowledge Spotlight: Agency Roster Modelling & Transformation

   This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

   Read more about "Knowledge Spotlight: Agency Roster Modelling & Transformation"
4. Benchmark
   Marketing procurementMarketing procurement

   Benchmark: Panel service provider(s)

   WFA member benchmark on how marketing procurement professionals are managing their panel service provider(s).

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5. 
   VideoReport
   Agency management

   The Future of Media Agency Models: Change is Coming

   Open to WFA members only

   A new survey by WFA and MediaSense shows an overwhelming proportion of major multinational brands are looking to improve their…

   Read more about "The Future of Media Agency Models: Change is Coming"
6. 
   Expert opinion
   Agency management

   Saving money without reducing your impact

   Look after your marketing pence and the pounds will manage themselves. Christine Downton, Associate Partner at The Observatory…

   Read more about "Saving money without reducing your impact"
7. 
   Event reports
   Advertising & policyAgency managementInclusive marketing

   Media Forum Meeting Overview (New York 22nd September 2022) – Media Responsibility and Agencies, Talent & Pitching

   Meeting overview and presentations from WFA’s Media Forum on the 22nd September 2022

    

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8. 
   Benchmark
   Agency managementMarketing structure

   Benchmark: Exploring Innovative Agency Models

   A WFA member was looking at adopting a media agency model that incorporates multiple agencies working together globally. The member…

   Read more about "Benchmark: Exploring Innovative Agency Models"
9. 
   Report
   Agency managementMarketing structure

   Agency Roster Transformation

   In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges

   Read more about "Agency Roster Transformation"
10. 
    Press releasesReport
    Agency managementMarketing structure

    Agency rosters face ongoing reform and revamps

    In-housing benefits as advertisers seek to respond to digital, Covid, sustainability and diversity and inclusion challenges, shows…

    Read more about "Agency rosters face ongoing reform and revamps"
11. 
    Expert opinion
    Brand purposeAgency managementBrand reputationMarketing capabilities

    Want to produce great work? Stop treating your advertising agencies like dirt

    The client-agency relationship is in dire need of a reset, says Guardian columnist and brand strategist, Arwa Mahdawi

    Read more about "Want to produce great work? Stop treating your advertising agencies like dirt"
12. 
    BenchmarkGuides & templates

    Benchmark: Pitch Consultant Selection Criteria

    WFA member benchmark and scorecard template on Pitch Consultant Selection

    Read more about "Benchmark: Pitch Consultant Selection Criteria"