Posts about Media

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1. 
   Benchmark
   Media & analytics

   WFA reveals first results from new media contract benchmarking

   Open to WFA members only

   WFA has launched new research into media agency Master Services Agreements (MSAs), highlighting the key areas where brands can find…

   Read more about "WFA reveals first results from new media contract benchmarking"
2. 
   Video
   SustainabilityMedia transformation

   Spotlight: Managing CO2 emissions in media

   Open to WFA members only

   Across the WFA membership, advertisers continue to explore how they can reduce the carbon footprint of their media…

   Read more about "Spotlight: Managing CO2 emissions in media"
3. 
   Event reports

   WFA Media Forum, Forum Connect Singapore (May 2025)

   Overview of the WFA Media Forum meeting, held in Singapore as part of Forum…

   Read more about "WFA Media Forum, Forum Connect Singapore (May 2025)"
4. 
   Video
   Audience measurementMedia & analyticsMarketing effectivenessMarketing technologyMarketing technology

   Knowledge Spotlight: Marketing Mix Modelling 101

   Open to WFA members only

   This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

   Read more about "Knowledge Spotlight: Marketing Mix Modelling 101"
5. 
   Marketing tool

   WFA launches new Transparency Tool for media

   Open to WFA members only

   WFA has launched a new Transparency Tool, in partnership with Ebiquity, designed to help benchmark contact transparency across key…

   Read more about "WFA launches new Transparency Tool for media"
6. 
   Event reports

   Media Forum Meeting Overview, New York, December 2024

   Overview of the WFA Media Forum meeting, held in New York as a part of WFA’s Forum…

   Read more about "Media Forum Meeting Overview, New York, December 2024"
7. 
   Video
   Digital media transformationMedia transformation

   Spotlight: 3rd Party Cookies live on… but not for long!

   Matt Prohaska, Lauren Coppin and Michael Ouellette from Prohaska Consulting as we hear more on what should…

   Read more about "Spotlight: 3rd Party Cookies live on… but not for long!"
8. 
   Video
   Media transformation

   Webinar WFA-IARD sobre Publicidad de Alcohol

   Estableciendo estándares que protejan efectivamente a los menores en entornos digitales.

   Read more about "Webinar WFA-IARD sobre Publicidad de Alcohol"
9. 
   Video
   Media transformation

   Spotlight: The Future of Media Agency Remuneration

   Join Ryan Kangisser (CSO) and Jack Shearring (Head of Transformation) from MediaSense as we hear more on how the changes in the…

   Read more about "Spotlight: The Future of Media Agency Remuneration"
10. 
    Video
    Cross-media measurementMedia & analytics

    Knowledge Spotlight: Media Measurement 101

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Media Measurement 101"
11. 
    Video
    Marketing technologyMarketing technology

    Knowledge Spotlight: Martech Infrastructure 101

    This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…

    Read more about "Knowledge Spotlight: Martech Infrastructure 101"
12. 
    Event reports
    Media transformation

    Media Forum Meeting Overview, October 2024

    Overview of the WFA Media Forum meeting, held in person in…

    Read more about "Media Forum Meeting Overview, October 2024"