Posts about Data governance

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1. 
   Guides & templates
   Advertising & policyDigital policyData governancePrivacy & techGDPR

   WFA DGX Guide to Data Transparency & GDPR

   A practical guide to ensuring responsible data use across the entire digital advertising value chain.

   Member-only content,…

   Read more about "WFA DGX Guide to Data Transparency & GDPR"
2. 
   Benchmark
   Ad fraudProgrammatic & ad techAdvertising & policyDigital policyAd techMedia & analyticsData governancePrivacy & techGDPRMarketing technologyDigital media transformationMarketing technology

   Survey on the Future of Programmatic Media

   WFA member survey. For additional details, please log in.

   Read more about "Survey on the Future of Programmatic Media"
3. 
   Guides & templates
   Advertising & policyDigital policyData governancePrivacy & techGDPRDigital media transformation

   Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)

   When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re…

   Read more about "Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)"
4. 
   Guides & templates
   Advertising & policyDigital policyData governancePrivacy & techGDPR

   GDPR Guide for Marketers

   This guide, developed with the support of Hunton & Williams LLP, aims to help address this gap by highlighting five key areas of…

   Read more about "GDPR Guide for Marketers"
5. 
   BenchmarkReport
   Advertising & policyDigital policyMedia & analyticsData governancePrivacy & techGDPR

   Survey on privacy and data management - GDPR (2017)

   WFA member survey on how members are evaluating the impact of GDPR on their business.

   Read more about "Survey on privacy and data management - GDPR (2017)"
6. 
   Report
   Digital policyAd techMedia & analyticsData governancePrivacy & techGlobal Marketer WeekMarketing technologyDigital media transformationMarketing technology

   Recommendations to master data & tech (2017)

   The Data & Technology workshops considered how organisations should be approaching their technology and programmatic model…

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7. 
   Benchmark
   Advertising & policyDigital policyData governancePrivacy & tech

   Digital Governance Exchange: Priorities for 2016

   WFA’s Digital Governance Exchange (DGX) benchmark results looking at brand marketers digital governance priorities for 2016 as…

   Read more about "Digital Governance Exchange: Priorities for 2016"
8. 
   Report
   Advertising & policyDigital policyData governancePrivacy & tech

   Delivering Value to Consumers from data

   Embracing the potential of data whilst securing sustainable flows for the future remains one of the biggest challenges facing the…

   Read more about "Delivering Value to Consumers from data"