Posts about Marketing and children

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  1.    RAC Programme meeting overview (May 2019)
    Advertising & policyDigital policy

    RAC Programme meeting overview (May 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on May 8th, 2019 in Brussels

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  2.    RAC Programme meeting overview (February 2019)
    Advertising & policy

    RAC Programme meeting overview (February 2019)

    Overview of the Responsible Advertising and Children (RAC) Programme meeting held on February 27th, 2019 in Brussels

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  3.    4 WFA policy predictions for 2019
    Advertising & policyDigital policy

    4 WFA policy predictions for 2019

    The WFA policy team share their predictions for what the next 12 months hold for brands.

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  4.    RAC Meeting – November, 2018
    Advertising & policy

    RAC Meeting – November, 2018

    Presentations and meeting overview from WFA's Responsible Advertising and Children meeting on November 21, 2018.

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  5.    Webinar: Pressures on food marketing around the globe
    Advertising & policy

    Webinar: Pressures on food marketing around the globe

    Heavy-handed attempts to restrict the marketing to children of foods high fat, salt and sugar are increasingly impacting…

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  6.    UN calls for greater cooperation with industry - but that’s not happening at a national level
    Advertising & policy

    UN calls for greater cooperation with industry - but that’s not happening at a national level

    If food and alcohol marketers were looking for some regulatory respite, the UN was a good place to be last month, says Will…

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  7.    Digital Advertising to children under GDPR
    Advertising & policyDigital policyAd techData governancePrivacy & techGDPR

    Digital Advertising to children under GDPR

    Under the EU General Data Protection Regulation (GDPR), companies engaging with kids online require parental consent for the…

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  8.    6 tips to keep in mind when marketing to children online
    Advertising & policyDigital policyData governancePrivacy & techGDPR

    6 tips to keep in mind when marketing to children online

    This one-pager provides a checklist of things to keep in mind when marketing to kids online, in line with the letter and the spirit…

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  9.    DGX meeting overview (April 2018)
    Advertising & policyDigital policyPrivacy & techGDPR

    DGX meeting overview (April 2018)

    Presentations from WFA’s Digital Governance Exchange (DGX) meeting on April 26, 2018 in London.

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  10.    GDPR Guide for Marketers
    Advertising & policyDigital policyData governancePrivacy & techGDPR

    GDPR Guide for Marketers

    This guide, developed with the support of Hunton & Williams LLP, aims to help address this gap by highlighting five key areas of…

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  11.    Implementation Guide for Marketing Communications to Children Commitment
    Advertising & policy

    Implementation Guide for Marketing Communications to Children Commitment

    Initiated by the World Federation of Advertisers and The Consumer Goods Forum, this tool aims to help the retailer and manufacturer…

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  12. EU kids see fewer and fewer food ads on TV

    European children are exposed to significantly fewer food ads on TV, according to recent research conducted by Accenture Media…

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