Posts about GDPR

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  1.    DGX meeting overview (February 2018)
    Advertising & policyDigital policyPrivacy & techGDPR

    DGX meeting overview (February 2018)

    Overview of the Digital Governance Exchange (DGX) meeting held on 8 February 2018 in London.

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  2.    WFA DGX Guide to Data Transparency & GDPR
    Advertising & policyDigital policyData governancePrivacy & techGDPR

    WFA DGX Guide to Data Transparency & GDPR

    A practical guide to ensuring responsible data use across the entire digital advertising value chain.

    Member-only content,…

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  3.    Survey on the Future of Programmatic Media
    Ad fraudProgrammatic & ad techAdvertising & policyDigital policyAd techMedia & analyticsData governancePrivacy & techGDPRMarketing technologyDigital media transformationMarketing technology

    Survey on the Future of Programmatic Media

    WFA member survey. For additional details, please log in.

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  4.    Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)
    Advertising & policyDigital policyData governancePrivacy & techGDPRDigital media transformation

    Are you ready for GDPR? The WFA guide to GDPR guide for Marketers (2017)

    When it comes to the EU’s new General Data Protection Regulation, 7 out of 10 marketers are in the dark. Maybe you’re…

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  5.    The contribution of data to digital advertising (Europe, 2017)
    Programmatic & ad techAdvertising & policyDigital policyPrivacy & techGDPR

    The contribution of data to digital advertising (Europe, 2017)

    This study uses interviews with advertisers, publishers and technology companies to help identify the role of data in digital…

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  6.    GDPR Guide for Marketers
    Advertising & policyDigital policyData governancePrivacy & techGDPR

    GDPR Guide for Marketers

    This guide, developed with the support of Hunton & Williams LLP, aims to help address this gap by highlighting five key areas of…

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  7.    Survey on privacy and data management - GDPR (2017)
    Advertising & policyDigital policyMedia & analyticsData governancePrivacy & techGDPR

    Survey on privacy and data management - GDPR (2017)

    WFA member survey on how members are evaluating the impact of GDPR on their business.

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  8.    A marketer's guide to ePrivacy (2017)
    Advertising & policyDigital policyAd techPrivacy & techGDPR

    A marketer's guide to ePrivacy (2017)

    An overview of some of the key elements of the proposed ePrivacy revision.

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