Posts about Press releases

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1. Press releases
   Global Marketer Week

   Arla Foods joins EU Pledge

   Leading international dairy company commits to EU Pledge on responsible marketing to children

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2. 
   Press releases
   Ad fraud

   Global marketers making radical changes to media management

   WFA research indicates dramatic change on transparency measures, contracts, viewability standards, internal media knowledge and ad…

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3. Press releases

   New cross-industry initiative to improve viewability measurement standards across Europe

   European Viewability Steering Group publishes first set of European Viewability Measurement Principles

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4. 
   Press releases
   Advertising & policyInclusive marketing

   Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising

   On 20 June, UN Women in partnership with Unilever and industry leaders including WPP, IPG, facebook, Google, Mars, Microsoft,…

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5. 
   Press releases

   WFA elevates Deutsche Telekom’s Louw to Media Forum leadership role

   Deutsche Telekom’s Gerhard Louw has been named as the new co-chair of the WFA Media Forum.

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6. 
   NewsPress releases
   Global Marketer WeekPresident's Awards

   Winners of the WFA President’s Awards 2017

   WFA holds President’s Awards at Global Marketer Week in Toronto

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7. Press releases
   Global Marketer Week

   WFA Global Marketer Week 2018 to take place in Tokyo

   Event returns to Asia on 15-18 May following Kuala Lumpur (2016) and Beijing (2011)

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8. Press releases
   Global Marketer Week

   Global marketers committed to increase online ad spend

   Two thirds of big brands committed to increase online ad spend despite growing concerns around viewability, fraud and basic…

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9. 
   Press releases
   Global Marketer Week

   State of the Union at Global Marketer Week 2017

   David Wheldon, WFA President, CMO RBS

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10. 
    Press releases
    Global Marketer Week

    WFA announces changes to global leadership team

    New appointments to Executive Committee from AirAsia, Coty, Emirates, L’Oréal and RB

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11. Press releases
    Agency management

    Clients make progress on integration but agencies point up familiar failings

    Global brands are improving their ability to brief for integrated communications but some familiar failings remain, according to a…

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12. Press releases
    Digital policyGlobal Marketer Week

    WFA statement on Coalition for Better Ads standards by CEO Stephan Loerke

    Stephan Loerke, WFA CEO, in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and…

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