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WFA names first-ever co-chairs for Planet Pledge
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Advertising & policyBrand purposeBrand reputationAn unlikely destination
Read more about "An unlikely destination"WFA CEO Stephan Loerke reports back from COP27, where the real action is happening away from political leaders.
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Advertising & policySustainabilityAd Net Zero goes global to help the ad industry achieve net zero
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Advertising & policyAXA and Philips add their weight to WFA’s Planet Pledge
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Advertising & policySustainabilityHow seriously is the industry taking sustainability?
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Advertising & policyCross-media measurementGlobal Marketer WeekSustainabilityNational industry associations from 29 countries gather in Athens
Read more about "National industry associations from 29 countries gather in Athens"WFA National Associations Council members discuss the leadership role of national associations in fostering a more sustainable…
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Advertising & policySustainabilityGlobal Guidance on Environmental Claims 2022
Read more about "Global Guidance on Environmental Claims 2022"First-of-its-kind guidance on how brands can make sure environmental claims featured in their marketing communications are credible…
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WFA issues guidance for brands on making credible environmental claims
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WFA Environmental Claims Guidance: Annex documents
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SustainabilityCredit Suisse, Essity and Heineken sign up to WFA’s Planet Pledge
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