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Global Marketer Week
Speakers announced for Global Marketer Week 2020
Diageo, General Mills, Grab, Mastercard and P&G to speak at WFA's annual conference for global marketers
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Digital media transformation
WFA President and CEO acknowledged for helping shape the digital industry
Raja Rajamannar and Stephan Loerke are named among 'The Drum Digerati 2019', a list of the world's top 100 digital marketing…
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Global Marketer Week
WFA announces first speakers for Global Marketer Week Singapore 2020
P&G and Mastercard to speak as annual showcase for global marketers heads to Singapore
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ChannelsTrends & forecastsBrand purposeBrand reputationMarketing strategyCannes LionsMarketing strategy
Cannes 2019 Wrap
In Cannes this year, WFA with the help of The Economist Group, talked to a number of marketing leaders about their priorities and…
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Ioana Dănilă joins WFA as Marketing Insights Manager
Ioana will work with WFA's marketing services team on the delivery of global research and insights to WFA members
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WFA statement on the "Christchurch Call to Action" in Paris
Following the signing of the pledge by a number of national governments and digital platforms at a G7 summit meeting in Paris on May…
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WFA Global Marketer Week 2020 goes to Singapore
Fifth visit to APAC in a decade reflecting the region’s importance for brand growth
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Marketing strategyMarketing strategy
Mastercard’s Raja Rajamannar named WFA President
Philip Myers, SVP Global Public Policy and Government Affairs at PepsiCo, becomes new Deputy President
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Advertising & policy
WFA CEO: 2018 in review
Stephan Loerke looks back at 2018 and what it meant from a brand owner's perspective
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Advertising & policy
Latin America comes together
The WFA Latin American regional meeting in Lima marks a new level of convergence in terms of brand priorities, says WFA CEO Stephan…
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A new dawn for ad standards in Colombia
I was in Bogotá in early April for a two-day visit where our local association is orchestrating the relaunch of industry-led…
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Marketing strategyMarketing strategy
Let's make 2018 the year of transparency, says WFA President David Wheldon
In a new year's address, WFA President David Wheldon has called on its members to invest in building lasting relationships.