The National Associations Council (NAC) is the global forum for heads and representatives of WFA's network of national industry associations in more than 60 countries. It offers a unique opportunity for national associations representing the common interests of marketers to learn from each other, collaborate and share ideas, insights and success stories.
National Associations overview
National Associations Council
Contact
Chairperson
Henriette van Swinderen
Director, bvA (the Netherlands)
WFA Contact
Laura Baeyens
Senior Communications Manager & National Associations Council Lead
l.baeyens@wfanet.org
Events
Upcoming NAC meetings and events
WFA National Association member-only content
The content in this section is only available to WFA National Association members. If your company is a WFA National Association member, please log in or create an account to use it.
Updates & industry initiatives from the NAC network
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Portugal awards show extends a helping hand to the creative industry
Read more about "Portugal awards show extends a helping hand to the creative industry"Walt Disney Company wins big at APAN Effectiveness Awards for giving a voice to their fans in Portugal
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Agencies & partnersBrand purposeSustainabilityUK ad industry launches initiative to tackle climate emergency
Read more about "UK ad industry launches initiative to tackle climate emergency"Ad Net Zero aims to achieve net-zero emissions by 2030
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In the spotlight: Estonian Marketing Association’s Liis Tippel
Read more about "In the spotlight: Estonian Marketing Association’s Liis Tippel"Meet Liis Tippel, CEO of TULI
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Advertising & policyInclusive marketingGreek marketers address diversity and inclusion
Read more about "Greek marketers address diversity and inclusion"WFA Global Diversity Ambassador Jerry Daykin highlights the importance for brands to embrace D&I at HAA’s virtual…
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Advertising & policyInclusive marketingUnstereotype Alliance launches UAE chapter
Read more about "Unstereotype Alliance launches UAE chapter"Founding members include Advertising Business Group (ABG), Dubai Lynx, Etihad Aviation Group, Facebook, Google, LinkedIn, Omnicom…
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Advertising & policyValue of advertisingSpain recognises the value of advertising
Read more about "Spain recognises the value of advertising"Brand responses to Covid win big at AEA Effectiveness Awards in Madrid
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Zimbabwe prepares for Marketing 5.0 with hybrid event
Read more about "Zimbabwe prepares for Marketing 5.0 with hybrid event"MAZ recognises exceptional marketing leadership and brand responses to Covid-19
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Audience measurementAdvertising & policyCross-media measurementCanada unveils cross-media measurement committee
Read more about "Canada unveils cross-media measurement committee"P&G Canada’s Judi Hoffman to chair ACA’s new working group
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In the spotlight: Advertisers’ Association of Nigeria’s Ediri Ose-Ediale
Read more about "In the spotlight: Advertisers’ Association of Nigeria’s Ediri Ose-Ediale"Meet Ediri Ose-Ediale, Executive Secretary of ADVAN
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Advertising & policyBrazilian ad industry unveils campaign on responsible advertising to children
Read more about "Brazilian ad industry unveils campaign on responsible advertising to children"New campaign led by ABA underpins 22 rules on responsible advertising to children in Brazil
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Advertising & policyInclusive marketingDutch association celebrates 100 years with challenge to brand leaders on social responsibility and racism
Read more about "Dutch association celebrates 100 years with challenge to brand leaders on social responsibility and racism"bvA launches taskforce on Diversity & Inclusion
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Indian association welcomes first CEO
Read more about "Indian association welcomes first CEO"Sushil Matey appointed as CEO of ISA
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Norway celebrates Advertising Day with hybrid event
Read more about "Norway celebrates Advertising Day with hybrid event"ANFO’s survey on the state of advertising finds looming uncertainty in 2021 and highlights need for brands to change…
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Brand purposeBrand reputationItalian advertisers investing more on brand purpose during and post-Covid, finds UPA study
Read more about "Italian advertisers investing more on brand purpose during and post-Covid, finds UPA study"UPA’s ‘Branding E-volution’ report explores the challenges and opportunities for brand growth in today’s…
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Gulf association welcomes new board
Read more about "Gulf association welcomes new board"Unilever’s Sanjiv Kakar re-elected as Chairman
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Ad fraudProgrammatic & ad techColombian association shines a light on the digital media ecosystem
Read more about "Colombian association shines a light on the digital media ecosystem"ANDA Colombia’s new guide provides advice on data privacy, data sources, brand safety, ad fraud and programmatic
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Malaysian association elects new council
Read more about "Malaysian association elects new council"Coca-Cola Malaysia’s Kadri Taib re-elected as President
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Advertising & policyInclusive marketingAustralian association unveils new Code of Ethics
Read more about "Australian association unveils new Code of Ethics"AANA’s new advertising Code of Ethics will take effect on 1 February 2021
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Indian association elects Sunil Kataria as chairman
Read more about "Indian association elects Sunil Kataria as chairman"ISA to focus on creating a cross-media measurement system for India in the coming months
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Marketing technologyDigital media transformationMarketing technologyBelgium’s first virtual Trends Day identifies 5 key industry trends
Read more about "Belgium’s first virtual Trends Day identifies 5 key industry trends"More than 1,500 industry professionals from Belgium and beyond attended this year’s virtual UBA Trends Day
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In the spotlight: Malaysian Advertisers Association’s Kadri Taib
Read more about "In the spotlight: Malaysian Advertisers Association’s Kadri Taib"Meet Kadri Taib, President of MAA and Public Affairs & Communications Director of Coca-Cola Malaysia
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Slovenia hosts first major hybrid event in the Adriatic region
Read more about "Slovenia hosts first major hybrid event in the Adriatic region"SOZ’s Slovenian Advertising Festival was attended by over 900 industry professionals in person and virtually
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Agencies & partnersBrand purposeSustainabilityUK ad industry launches initiative to eliminate negative environmental impact of production
Read more about "UK ad industry launches initiative to eliminate negative environmental impact of production"AdGreen is initiated by the Advertising Association’s Climate Action Working Group in partnership with ISBA and IPA
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Audience measurementAdvertising & policyCross-media measurementGCC association launches cross-media measurement initiative
Read more about "GCC association launches cross-media measurement initiative"ABG’s UAE Audience Measurement Project will focus primarily on video and upper-funnel metrics