Posts about Cannes Lions

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  1.    CMOs share biggest lessons of 2025
    Cannes Lions

    CMOs share biggest lessons of 2025

    Coping with uncertainty, boosting creativity and focusing on your people are key agenda items for many CMOs.

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  2.    8 CMOs: “My big insight from Cannes”
    Cannes Lions

    8 CMOs: “My big insight from Cannes”

    Each marketer will have taken something different from their Cannes experience this year. We asked eight CMOs for their key…

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  3.    8 CMOs on how AI is changing brand marketing
    Cannes Lions

    8 CMOs on how AI is changing brand marketing

    WFA members reveal how AI is already impacting on their processes and people and how they plan to develop their…

    Read more about "8 CMOs on how AI is changing brand marketing"
  4.    Celebrating creativity with #NotInCannes
    Cannes Lions

    Celebrating creativity with #NotInCannes

    While many in our industry were in Cannes last month celebrating creativity, members of WFA’s Asia Advisory…

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  5.    Uncertainty on the Croisette
    Cannes Lions

    Uncertainty on the Croisette

    Talk of AI dominated Cannes, but I believe creativity will continue to make the difference in a world focused on data and tech. Some…

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  6.    Key trends from Cannes jurors and commentators
    Cannes Lions

    Key trends from Cannes jurors and commentators

    Cannes Lions jury presidents and commentators share their views on this year's edition of the festival.

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  7.    Multinational marketing budgets coming under greater scrutiny
    Cannes Lions

    Multinational marketing budgets coming under greater scrutiny
    Open to WFA members only

    New WFA research shows that brands are taking more time to articulate what they stand for and changing the markets they invest…

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  8.    What do CMOs want from Cannes?
    Cannes Lions

    What do CMOs want from Cannes?

    Delegates at WFA Global Marketer Week were asked what the issues were they would like to see make headlines at Cannes Lions this…

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  9. Cannes Lions

    WFA at Cannes
    Open to WFA members only

    Each year at Cannes, WFA brings together a programme of events available to WFA members, including WFA co-hosted events and WFA…

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  10.    Is it time for a marketing makeover?
    Brand purposeBrand reputationCreativityCannes LionsDigital media transformationMarketing capabilities

    Is it time for a marketing makeover?

    WFA and The Drum have teamed up to ask marketing leaders about some of the key challenges our profession…

    Read more about "Is it time for a marketing makeover?"
  11.    Key trends from Cannes jurors and commentators
    CreativityCannes LionsInclusive marketingAI

    Key trends from Cannes jurors and commentators

    Cannes Lions jurors and commentators share their views on this year's edition of the festival.

    Read more about "Key trends from Cannes jurors and commentators"
  12.    Differentiating skills in the AI era
    CreativityMarketing technologyCannes LionsAIMarketing technology

    Differentiating skills in the AI era

    Technology does not win awards. Commercial craftsmanship will continue to make the difference, but marketers do need to adapt to…

    Read more about "Differentiating skills in the AI era"