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Brand reputationCreativityCannes Lions
Does Asia Pacific need Lions or Merlions?
WFA’s Asia Advisory Board marked the Cannes Lions Festival in Singapore with #NotInCannes, attended by more than 50 senior…
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Advertising & policyCannes LionsCMO
CMO Forum Meeting Overview, Cannes (June 2024)
Overview of the WFA CMO Forum held in person in Cannes
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Brand purposeCreativityGlobal Marketer WeekMarketing technologyCannes LionsAICMOMarketing technology
What do marketers want to see in Cannes?
We asked 13 industry experts at Global Marketer Week in Toronto what big issues ad land should prioritise in Cannes this year. Four…
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Cannes LionsInclusive marketing
Key trends from Cannes jurors and commentators
Cannes Lions jurors and commentators share their views on this year's edition of the festival.
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Programmatic & ad techAdvertising & policyBrand purposeCreativityMarketing technologyCannes LionsInclusive marketingSustainabilityMarketing technologyMedia transformation
My five takeaways from Cannes 2023
This year’s Cannes Lions had a real buzz about it. Clients seemed re-energised by the reprioritisation of creative…
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Cannes LionsInclusive marketing
Unilever: Unstereotype influencer brand content
Unilever launched at Cannes Lions 2023 an open-source guide for brands and influencers designed to eliminate stereotypes from…
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Cannes LionsInclusive marketing
Unstereotype Alliance: ‘Say Nothing, Change Nothing’ campaign
The industry-led coalition convened by UN Women launched "Say Nothing, Change Nothing" at Cannes Lions 2023, a global campaign to…
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Cannes LionsInclusive marketing
GLAAD: Advertising Visibility Index
GLAAD launched at Cannes Lions 2023 a new report and scorecard looking at inclusivity and diverse visibility in marketing and…
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Advertising & policyBrand purposeValue of advertisingCannes LionsSustainability
How seriously is the industry taking sustainability?
WFA asked leading trade press editors to rank the industry on how they're responding to the sustainability challenge.
The…
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CreativityCannes Lions
A look back at Cannes 2021
Cannes is the annual celebration of all that is good about marketing and advertising. This year’s awards were virtual but that…
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CreativityCannes Lions
Innovation at Cannes
Judging this year’s Innovation Lions highlighted both the power of innovation to drive real change and the importance of…
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CreativityCannes LionsInclusive marketing
The big questions this year, answered by LIONS Live
In the absence of the annual industry meetup on the French Riviera, in June WFA asked seven industry experts: “If you…